Current topics
Blog & News
LMS
Loyalty Trends 2025 - The future of customer loyalty and how you can benefit from it
Link to Blog Artikel: Loyalty Trends 2025 – Die Zukunft der Kundenbindung und wie Sie davon profitieren
Read moreNEW
LMS
What is a loyalty program? Definition, how it works, and examples (2025)
Link to Blog: Was ist ein Loyalty-Programm? Einfache Erklärung & Beispiele
Read moreUpdated
CDP
Cookieless marketing: What companies should be preparing for now
Link to Blog Artikel: Mit Plan in die cookiefreie Zukunft: Anpassung an eine datenschutzorientierte digitale Landschaft
Read more
Automation
Automation & AI trends: What are the benefits of (Gen)AI, AI agents & co?
Link to Blog Artikel: Automation & AI Trends: Was bringen (Gen)AI, AI Agents & Co?
Read moreTrends, insights & exclusive updates – subscribe now!
Practical insights into customer focus, automation & technology – for sustainable business success.
Subscribe nowPractical insights into customer focus, automation & technology – for sustainable business success.
MA
What is marketing automation? A comprehensive guide (2025)
Link to Blog: Was ist Marketing Automation? Ein umfassender Guide (2025)
Read more
CRM
Managing the customer relationship from the cloud
Link to Blog Artikel: Das Management der Kundenbeziehung aus der Cloud heraus
Read more
CustomerService
Omnichannel customer service: optimal customer care everywhere
Link to Blog: Omnichannel Customer Service: Kunden überall optimal betreuen
Read more
